BLOG ENTRY #5

                                                                                                                                                                                                                                                                                                             SAMEERA 1

SAMEERA DHANANI

DR. JASON SMITH

ENG 101

25^th MARCH 2014

         Chapter 1-3 of FAST FOOD NATION by Eric Schlosser summarizes the beginning of fast food industry- where and how it was been started, how the franchise holders started their business journey and made it a successful one by using their own methods of marketing, most of them use the technique of attracting children and teenagers adopted by Kroc to promote his business which is used until now. The counterpart according to me is the technique adopted by the franchise holders to promote their business by attracting children and teenagers in controversial.

       Children most of the time sit in front to TV and computers watching different shows, cartoons, etc. but as we all know during the show time lots of advertisement are going on which craves them to buy it. The advertisement technique to influence children like offering toys  gifts, etc along with the fast food packets make them to force their parents to get it for them.

         I agree fast food has always been a part of each and every one’s life. Everybody  just loves to eat fast food. I remember when I was teen I use to love it. Every evening I use to take pocket money from my mom and just run with my friends to different restaurants and fast food corners just to eat. Eating was one kind of hangout for us. If mom didn’t use to give money, I use to borrow from friends saying will pay you back later. As we use to see any new franchise or restaurant coming up in the city through advertisement and posters we use to go and try it, as it was compulsory for us to so. But now when I grew up and learnt about the main techniques of franchise holders behind marketing. I just really feel irritating on myself. But still I am the same and will be though whatever happens. Fast food is always there to fulfill my cravings. Along with that I also prefer what is good to health. As Eric Schlosser also says “You are what you eat.” So even though you eat outside by watching the advertisement and posters we should be conscious towards our health too.

                     To put as an example, I referred to the study of people eating fast food, I found that obesity is the major health problem in America due to eating more of fast food rather than eating healthy food at home. It has been mostly found under the teenage group of 10-19 years of age who mostly sit in front of electronic devices surfing most of the day through which they get influenced by the fast food advertisement and tend to eat outside.

                     I agree eating fast food is not a bad habit but it should beaten as per our body can take it. Along with that the franchise holder, businessman should also try to promote their business in some other way rather than attracting children by which they get health issues. Since our body is what through which our lives go on.

BLOG ENTRY #4

                     YOUR TRUSTED FRIENDS

               Eric Schlosser in this chapter “YOUR TRUSTED FRIENDS” describes about the two men Ray A. Kroc, the man who established Mc-Donald’s Co-operation and Walt Disney, founder of Disney land. In this chapter, he goes in detail about the similarities between Kroc and Disney. Both these men grew in Illinois, dropped out from school, served in World War 1, moved to California and started their business journey by devoting hard work and patience which later reflected on their business. He also tells how both these men achieved success in their business by attracting solely the children through their advertisement and marketing. They both used same methods and techniques to get more success. And now these techniques are almost used by all the fast food enterprises to achieve great success.   

BLOG ENTRY #3

                             THE FOUNDING FATHERS

                               Eric Schlosser in his first chapter 'The Founding Fathers' describes about one of the fast food industry pioneers- Carl N Karcher. He tells the life story how Carl left his home town and started a new life of being successful by promising himself. At the time of progressing and making steps towards success, automobiles also became more affordable to he common man which increases the number of buyers. The increasing in automobiles started influencing fast food business and which created new life for the enterpreneurs like Carl who opened the restaurants with drive-in facility which enable the purchase of food without leaving car. This helped  to grow the fast food industry by adapting the business to consumer requirements.
                        Further in this chapter Schlosser also gives highlights about the McDonald's brother who even worked hard , had ups and downs in success and became successful. He more over tells how different chain restaurants were established. He mentions about the current well known restaurants like Dunkin Donuts by William Rosenburg, Burger King by Keith G. Cramer, Domino's by Monaghans brothers, etc. In this whole chapter he tries to tells  us about  the fast food restaurant owners who worked hard, struggled and receive success in life by following the policy of 'having faith in progress.'   

                 

BLOG ENTRY 2

                         THE MEANING OF FOOD IN MY LIFE!

                   Food is the meaning of life: it brings us together, gives us hope, it is all about love and compassion for one another. Food is not only the sustainer but it truly have a great meaning in our lives. "One cannot think well, love well. sleep well, if one has not dined well."- Virginia Woolf. This quote is an perfect example to tell the meaning of food in our lives.

                        Food plays a very important and crucial role in my life. Mostly i prefer homemade food with all different tasted prepared by mom rather than eating outside. I am the food lover in my family by which all my family members and friends keep commenting on me that your body figures shows how much you love eating which annoys me a lot but I  ignore it all the time. I usually prefer eating with my family and friends, but after coming here to USA and living alone I got use to eating alone and outside too,
              In my family back home we have meals made at each and every occasions like birthdays, anniversary's, success party, get together, every festivals, etc. even if it is very small celebration. My mom loves cooking and I just love eating and I enjoy it a lot from the bottom of my heart.
              Food is all about love and compassion as said before. I always try to eat all my meals at proper timings but sometimes I miss them or mostly switch them due to which I get sick. I have learnt through it and keep suggesting my peers to have proper meals at proper time, since food is almost everything in life. "No food, No life."

Blog Entry 1

                               Is America's food supply safe?

               

                   The statement “the F.D.A educates consumers to do their part to ensure that the food they eat is safe.” pinged my head by a saying that ‘it is not possible for a person to clap his hand by one hand, both the hands are must to do so’ which compared that alone F.D.A cannot work for ensuring safest food supply to the individual, it is the duty of an individual too to ensure it by various measures said by F.D.A like cooking at appropriate temperatures, keeping it refrigerated, proper handling and many more.

                   Since the food comes from all over the world as mentioned in the passage, F.D.A works at its best to ensure the safety of the food by having their inspectors at the borders to prevent the unsafe food which do not meet the standards from entering which is the best idea according to me because summarizing it at the earliest is the best idea rather than doing it later when it causes harm to any individual because we never know how harmful it is going to be.

                   F.D.A states that they have 625 investigators working out of 20 different offices all round the country to inspect food supply to keep the food safe. They try solving and fixing the problems to prevent it from happening again. Besides this, it is a right of an individual to make proper notices and make review of what they buy because after they buy the F.D.A inspectors are going to come and ensure their safety, now it is the duty of an individual to do it, the F.D.A has done their work already. The F.D.A always work to provide food from bacteria, viral and chemical contamination and even use most modern scientific methods to prevent the contaminaton so that when the food product is sold to the consumer, they do not have to come through any contamination. But it is also our daily duty to ensure it.

                  I can relate it by saying that if F.D.A gives it 99% to ensure the safety of food supply. It is our duty to atleast give 1% of more effort to prevent it and follow the regulations provided by the F.D.A.